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German Doner Kebab Launches Robotics, Expands to 25 New Outlets

2/20/2026

41 5 Full Breakdown

Summary

Story summary

German Doner Kebab (GDK) will deploy self-service screens and robotic equipment to boost productivity as costs rise.
GDK plans 25 new UK outlets this year, with a goal of 900 outlets worldwide.
The chicken-focused menu is evolving to meet HFSS standards, with 57% already compliant.
Simon Wallis, CEO of German Doner Kebab, targets Gen Z with new flavors and a lively atmosphere.

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Story summary

German Doner Kebab (GDK) will deploy self-service screens and robotic equipment to boost productivity as costs rise.
GDK plans 25 new UK outlets this year, with a goal of 900 outlets worldwide.
The chicken-focused menu is evolving to meet HFSS standards, with 57% already compliant.
Simon Wallis, CEO of German Doner Kebab, targets Gen Z with new flavors and a lively atmosphere.