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IKEA Owner Invests €5 Billion to Open Decathlon Stores

2/24/2026

47 9 Full Breakdown

Summary

Story summary

Ingka Group, owner of most IKEA stores, will open a Decathlon store at its Croydon location in spring 2026, occupying 1,188 m² with a separate entrance.
It is revamping its Klagenfurt in Austria and exploring similar opportunities in Europe and North America.
The company plans to invest over 5 billion euros from 2024 to 2026 to upgrade stores and open new locations, addressing changing consumer habits and sales declines.

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Story summary

Ingka Group, owner of most IKEA stores, will open a Decathlon store at its Croydon location in spring 2026, occupying 1,188 m² with a separate entrance.
It is revamping its Klagenfurt in Austria and exploring similar opportunities in Europe and North America.
The company plans to invest over 5 billion euros from 2024 to 2026 to upgrade stores and open new locations, addressing changing consumer habits and sales declines.