Full Breakdown
Chloe Sexton Faces Trademark Lawsuit Threat Over Cookie Business Name
2/25/2026, 2:02:22 AM
Legal Challenge Against Chloe's Giant Cookies
Chloe Sexton, a TikTok influencer and owner of the Tennessee-based cookie company Chloe's Giant Cookies, is facing a potential trademark infringement lawsuit from Chloe's Cookies LLC, owned by Ken and Sheryl Weiner. The legal threat was communicated to Sexton via an expedited letter on November 20, just three days after she announced her participation in Gordon Ramsay’s reality show, *Next Level Baker*. The Weiner's business, which began in June 2018, claims that Sexton's business name is too similar to theirs.
Sexton, who gained popularity for her large, stuffed cookies, expressed her determination to fight the lawsuit, stating, “What you have built is worth fighting for, especially if it is your actual name.” She has launched a GoFundMe campaign to raise funds for legal expenses, which has garnered over $55,000 as of the latest reports. Sexton emphasized that the case is not merely about a name but about protecting her family's stability and the sacrifices she has made.
Background and Context
Sexton started her cookie business during the COVID-19 pandemic after being fired from her job for revealing her pregnancy. She incorporated Chloe's Giant Cookies in May 2024, using the proceeds to support her family, particularly her younger sister following their mother's death from brain cancer. The business gained traction on TikTok, leading to her appearance on *Next Level Baker*, where she was a finalist.
Community Support and Criticism
The situation has drawn significant attention on social media, with influencer Jen Hamilton publicly supporting Sexton. Hamilton criticized the Weiner couple's actions, stating, “What kind of evil lair s*** y'all got to be on to go after a girl who watched her mother die of brain cancer?” This support has resonated with Sexton's followers, leading to a surge in cookie preorders after Hamilton's endorsement.
Despite the overwhelming support, Sexton has considered changing her business name to avoid legal complications. However, she remains conflicted, stating, “I can’t say with full honesty that I know exactly what I will do because my little sister, my family, comes first.”
Conflicting Reports & Gaps
While the Weiner couple has issued a legal notice, they have not yet filed a lawsuit against Sexton. They confirmed their intention to provide a statement supported by documentation at an appropriate time. Additionally, Sexton and her legal team have identified at least 25 other businesses using similar names without facing legal action, raising questions about the motivations behind the lawsuit.
Verbatim Quotes
- “It is about protecting years of sacrifice.” — Chloe Sexton, Owner of Chloe's Giant Cookies
- “Whatever Chloe decides is best, just know, I will back her a thousand percent,” — Jen Hamilton, Influencer
- “'I would be lying if I said I had not considered just doing a clean break to keep my family and everything that I have built safe by changing my name and moving on, but I’m not only responsible for what I want to do for my own comfort,' she said.” — Chloe Sexton
As the situation develops, the cookie community and Sexton's supporters continue to rally behind her, highlighting the broader implications of trademark disputes in small businesses.
