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MS NOW President Kutler Boosts Ratings Amid Personal Triumph

2/25/2026

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Story summary
  • Rebecca Kutler, president of MS NOW, the network formerly MSNBC, signals a leadership change.
  • Since the rebranding, MS NOW's average daily audience has risen 25%, and prime-time viewership has increased 27%.
  • Kutler moved Jen Psaki to a key time slot, boosting ratings.
  • Kutler has completed chemotherapy.
  • Her leadership has drawn praise for resilience and adaptability.