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Apple TV and Netflix Join Forces for F1 Streaming

2/27/2026

28 3 Full Breakdown

Summary

Apple Expands F1 Reach

Apple TV, a product of Apple Inc., and Netflix form a Formula 1 content partnership.
Netflix will simulcast the Canadian Grand Prix.
Apple will stream Drive to Survive.
Apple will take over exclusive U.S. broadcasting rights from ESPN, valued at $150 million per year.
Eddy Cue, Apple’s senior vice president, said the partnership could broaden Formula 1's U.S. audience as the season begins March 8 in Australia with viewing features.

History

Historical Context

Formula 1's U.S. broadcasting history began with ESPN from 1984 to 1997, followed by various networks until ESPN resumed coverage in 2018. In 2019, ESPN signed a $5 billion deal to air races, boosting U.S. viewership by 50%. The recent partnership with Apple TV reflects a broader trend of streaming services reshaping sports media consumption, emphasizing the sport's growing digital presence.

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Apple Expands F1 Reach

Apple TV, a product of Apple Inc., and Netflix form a Formula 1 content partnership.
Netflix will simulcast the Canadian Grand Prix.
Apple will stream Drive to Survive.
Apple will take over exclusive U.S. broadcasting rights from ESPN, valued at $150 million per year.
Eddy Cue, Apple’s senior vice president, said the partnership could broaden Formula 1's U.S. audience as the season begins March 8 in Australia with viewing features.

1 / 2