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LPGA Tour Faces Change: New Deals and Rising Rivalries

2/26/2026

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Story summary
  • The LPGA Tour starts the 2026 season with a new broadcast deal and WTGL, a women’s version of TGL.
  • Nelly Korda dominated in 2024 with five wins and two majors, but declined in 2025, leaving 29 winners.
  • Mel Reid, a veteran on the LPGA Tour, says rivalries or a dominant figure are needed to drive interest.
  • The upcoming 2026 season could reveal the LPGA Tour's future direction and competitive landscape.