Back to today’s briefing

Story perspectives

Singaporean Artist Embraces C-Beauty Trends in Shanghai Course

2/27/2026

44 4 Full Breakdown

Summary

Story summary

Xu Meicheng, a Singaporean aspiring makeup artist, enrolled in a five-month C-beauty course in Shanghai.
C-beauty trends include earth-toned "latte" looks and "boiled water makeup."
C-beauty is gaining popularity, surpassing K-beauty and J-beauty due to social media and rising exports.
The course costs about US$3,700.
Graduates can secure jobs with major brands.

1 of 1

Story summary

Xu Meicheng, a Singaporean aspiring makeup artist, enrolled in a five-month C-beauty course in Shanghai.
C-beauty trends include earth-toned "latte" looks and "boiled water makeup."
C-beauty is gaining popularity, surpassing K-beauty and J-beauty due to social media and rising exports.
The course costs about US$3,700.
Graduates can secure jobs with major brands.