Story perspectives
Hyperphantasia: Unlocking the Vivid Power of Imagination
2/27/2026
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Story summary
- Hyperphantasia is a cognitive trait involving vivid mental imagery, as discussed by Alanna Carlson and Richard Arblaster.
- Alanna Carlson describes visualizing details effortlessly.
- Richard Arblaster says he discovered his skill during grief counseling.
- Professor Adam Zeman coined the terms hyperphantasia and aphantasia, noting imagination's role in cognition and personality.
- Researchers are seeking more objective measures of visual imagery.
