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Société Générale Appoints Selina Cheung as Head of Equity Capital Markets in Asia Pacific

3/3/2026, 11:54:40 AM

Strategic Appointment to Enhance Investment Banking

Société Générale has appointed Selina Cheung as the new Head of Equity Capital Markets (ECM) for the Asia Pacific region. This move is part of the bank's strategic ambition to expand its investment banking operations across Asia. Cheung will be responsible for overseeing the origination and execution of equity and equity-linked transactions throughout the region. Her role will involve close collaboration with teams in Asia, the United States, and Europe, utilizing the research expertise and distribution capabilities of Bernstein, a joint venture between Société Générale and AllianceBernstein.

Background and Experience

Selina Cheung brings over 20 years of experience in capital markets to her new position. Prior to joining Société Générale, she was with UBS, where she held the position of Head of Unified Global Banking APAC. In this role, she led integrated coverage across wealth management and investment banking. Cheung has also served in senior leadership roles at UBS, including Co-Head of Asia ECM and Head of Private Financing Markets APAC.

Official Statements on the Appointment

Stephanie Clement de Givry, Head of Global Banking and Advisory for Asia Pacific at Société Générale, stated, “This appointment reflects our strong ambition to expand our investment banking franchise in Asia Pacific and to better support our clients through every stage of their journey.” She emphasized that with Bernstein's research platform and strong presence in Asia, the bank is well-positioned to provide deeper insights and differentiated value to its clients.

Implications for Société Générale's Growth

Cheung's appointment is indicative of Société Générale's ongoing investment in senior talent and its commitment to enhancing its equity capital markets platform in a region characterized by dynamic growth. The bank aims to leverage Cheung's extensive experience to strengthen its market position and better serve its clientele in Asia Pacific.

Criticism and Opposition

While the appointment has been generally well-received, some industry analysts have raised concerns about the challenges of integrating operations across diverse markets in Asia. They argue that the varying regulatory environments and market conditions could pose significant hurdles for Société Générale as it seeks to expand its footprint in the region.

Verbatim Quotes

  • “This appointment reflects our strong ambition to expand our investment banking franchise in Asia Pacific and to better support our clients through every stage of their journey,” — Stephanie Clement de Givry, Head of Global Banking and Advisory, Asia Pacific, Société Générale.

Selina Cheung's leadership is expected to play a crucial role in navigating these complexities as Société Générale aims to solidify its presence in the competitive landscape of Asia Pacific investment banking.