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Story summary
- Buc-ee’s, the U.S. gas station chain, sues Mickey’s for copyright infringement over an alleged logo resemblance.
- The complaint argues that similarities, including a cartoon animal and the color red, could confuse consumers about brand affiliation.
- Buc-ee’s seeks to block Mickey’s from using the logos and demands a jury trial.
- Buc-ee’s previously filed a petition to cancel Mickey’s trademark registrations with the U.S. Patent and Trademark Office.
