Story perspectives
Apiar Launches Innovative Gen 1.0 3D-Printed Watch Model
3/4/2026
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Story summary
- Apiar began delivering its second model, the Gen 1.0.
- Apiar is a British watch brand founded in 2023 by Matt Oosthuizen and Sam White, inspired by their passion for watches and additive manufacturing.
- The Gen 1.0 features a titanium case and dial created through 3-D printing.
- Oosthuizen emphasized the design process's focus on simulation and support optimization.
- The founders continue to hold their day jobs while developing Apiar.
