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Japan Implements Dual Pricing and Increased Lodging Taxes to Combat Overtourism

3/4/2026, 5:04:53 AM

Introduction of Dual Pricing System

The Ministry of Land, Infrastructure, Transport and Tourism in Japan has announced plans to establish guidelines for a dual pricing system aimed at differentiating between foreign visitors and local residents at domestic tourist facilities. This initiative, which has already been implemented at Himeji Castle in Hyogo Prefecture, will allow facilities to charge higher admission fees to non-residents. Transport Minister Tetsuo Kaneko emphasized the importance of these measures for ensuring operational sustainability and addressing overtourism challenges both domestically and internationally.

Kyoto's Increased Lodging Tax

In a related effort to manage overtourism, Kyoto City has significantly raised its lodging tax, effective March 1, 2023. The maximum charge per person per night has increased from 1,000 yen to as much as 10,000 yen. This tax adjustment is intended to fund the preservation of cultural assets and mitigate the impacts of tourism on the city. Hotels in Kyoto have begun notifying guests of the changes, with some expressing concern that the higher costs may deter visitors from staying overnight in the city.

Impact on Local Economy

The lodging tax increase has sparked mixed reactions among travelers. While some visitors acknowledge the necessity of funding for cultural preservation, others express concerns about the financial burden. Akio Mori, manager of Hotel Kyoto Eminence Manyo no Yu, noted that the increased costs might lead potential guests to choose accommodations in nearby Osaka instead. Conversely, Ken Akimoto, general manager of Hoshinoya Kyoto, indicated that the hotel is committed to transparently communicating the tax changes to guests.

Financial Implications and Future Plans

Kyoto City anticipates generating approximately 7 billion yen in additional revenue from the increased lodging tax in the upcoming fiscal year. The funds are earmarked for various initiatives, including the operation of express sightseeing buses, preservation of traditional townhouses, and support for cultural events like the Gion Festival. Similarly, Himeji's dual pricing system is expected to generate additional revenue for castle maintenance and personnel costs.

Criticism and Opposition

Despite the intended benefits of these measures, there are concerns regarding their potential impact on tourism. Critics argue that higher fees may discourage visitors and negatively affect local businesses reliant on tourism. The effectiveness of these strategies in balancing the needs of residents and tourists remains a contentious topic.

Conflicting Reports & Gaps

While the dual pricing system has been implemented at Himeji Castle, the broader adoption of such measures across Japan is still under consideration. The effectiveness of the increased lodging tax in Kyoto in achieving its goals is yet to be fully evaluated, and there are varying opinions on whether these financial strategies will successfully address the challenges posed by overtourism.

Verbatim Quotes

  • “each facility will determine its pricing, including whether to adopt a dual pricing structure, based on its circumstances and consideration for local residents.” — Tetsuo Kaneko, Transport Minister
  • “We are very concerned that people might choose to stay in Osaka and then make a day trip to Kyoto, avoiding accommodation within the city.” — Akio Mori, Manager, Hotel Kyoto Eminence Manyo no Yu
  • “If it used to be 1,000 yen, this feels quite expensive.” — Visitor Comment
  • “Masaki Yamashita, senior researcher at JTB Tourism Research & Consulting, said, "From the standpoint of international standards, the price does not feel particularly out of place.” — Masaki Yamashita, Senior Researcher, JTB Tourism Research & Consulting

As Japan navigates the complexities of tourism management, the outcomes of these new policies will be closely monitored by both local authorities and the tourism industry.