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Ziidi Fund Revolutionizes Kenya's Investments, Hits 4.3M Users

3/6/2026

23 4 Full Breakdown

Summary

Story summary

Safaricom's Ziidi money market fund, co-developed with Huawei, has transformed Kenya's digital investment landscape since its launch.
Ziidi integrates with M-PESA, allowing investments with a minimum of KES 100 and daily returns.
The platform grew to 4.3 million users, up from 130,000 in September 2024.
At Mobile World Congress 2026, Safaricom and Huawei received the GSMA GLOMO award for Best FinTech & Digital Commerce Innovation.

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Story summary

Safaricom's Ziidi money market fund, co-developed with Huawei, has transformed Kenya's digital investment landscape since its launch.
Ziidi integrates with M-PESA, allowing investments with a minimum of KES 100 and daily returns.
The platform grew to 4.3 million users, up from 130,000 in September 2024.
At Mobile World Congress 2026, Safaricom and Huawei received the GSMA GLOMO award for Best FinTech & Digital Commerce Innovation.