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Pixar's Docter Admits Struggles in Creating New Franchises

3/7/2026

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Story summary
  • Pixar Chief Creative Officer Pete Docter says the studio struggles to create new hit franchises, partly due to his management style.
  • He admits he encouraged directors to pursue personal stories that may not resonate.
  • From 1995 to 2019 Pixar produced Toy Story and Cars, and Coco was its last original hit in 2017.
  • Now Pixar focuses on sequels, such as Inside Out 2, but has not delivered an original hit.