Story perspectives
Victoria Beckham’s Brand Surges Amid Retail Challenges
3/7/2026
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Story summary
- Victoria Beckham, founder of her fashion label, posted a 19% rise to over $170 million in 2025, aided by makeup and beauty expansion after debt.
- At Paris Fashion Week, Beckham drew from Polish artist Tamara de Lempicka for vibrant party dresses and neutral tailoring, as the brand's US profile grows.
- Beckham faces the collapse of a major retail partner.
- She plans to open new stores in New York and Paris.
