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Da Nang: South Korea's 'Unofficial Seaside Province' Thrives

3/7/2026

38 9 Full Breakdown

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Story summary
  • Han Market in Da Nang buzzes with activity as South Korean tourists interact with vendors, with Korean-language signs and K-pop music filling the streets.
  • A middle-aged South Korean man jokes with two Vietnamese women who affectionately call him 'harabeoji' (meaning 'grandfather').
  • He previously purchased macadamia nuts for 200,000 dong (US$7.60).
  • Da Nang has become a favored destination for South Koreans, who humorously refer to it as their 'unofficial seaside province'.