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NHL and PWHL See Surge in Viewership and Attendance

3/9/2026

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Story summary
  • The NHL posted a 23% rise in viewership for its first eight games after the Olympics.
  • The Professional Women's Hockey League (PWHL) posted attendance records, including a 17,335 sellout at Seattle's Climate Pledge Arena.
  • Upcoming games, such as the April 4 matchup at Madison Square Garden, could break attendance records.
  • Past Olympic bumps have not always yielded lasting growth, but current interest signals a positive U.S. hockey trend.