Olivia Dean's "The Art of Loving" Album Launches on Yoto

Olivia Dean's latest album, "The Art of Loving," has been released on the Yoto platform, a screen-free audio player designed for children. The album features 12 tracks, including popular singles "Nice To Each Other" and "Man I Need." The album card is priced at $14.99 and is compatible with both the Yoto Player and Yoto Mini, which retail for $109.99 and $79.99, respectively. This initiative is part of Yoto's ongoing collaboration with Universal Pictures, Republic Records, and Verve Records to expand its collection of family-friendly music.

Variety Magazine

Olivia Dean has recently gained significant recognition in the music industry, winning a Grammy for Best New Artist and multiple Brit Awards, including Artist of the Year. Her partnership with Yoto marks a strategic move to introduce her music to younger audiences, aligning with Yoto's mission to provide children with safe and engaging audio experiences.

Variety Magazine

• Olivia Dean: A rising star in the music industry, known for her critically acclaimed work and recent accolades.

Variety Magazine

• Yoto: An interactive audio platform aimed at children, focusing on providing a safe listening environment without ads or screens.

Variety Magazine

• Dom Hodge: Head of Yoto Studios, who expressed enthusiasm about Dean's inclusion in Yoto's library.

Variety Magazine

Dom Hodge stated, “For all of us at Yoto, there’s nothing more exciting than giving families access to the world’s best audio. Welcoming the groundbreaking Olivia Dean into our library is something we’re incredibly proud of, and we hope that it inspires more shared listening and special family moments.” This sentiment underscores Yoto's commitment to enhancing family engagement through music.

Variety Magazine

The introduction of "The Art of Loving" on Yoto signifies a growing trend of integrating contemporary music into children's media, allowing young listeners to experience high-quality audio content. This collaboration not only broadens Dean's audience but also reinforces Yoto's position as a leader in family-oriented audio solutions.

Variety Magazine

Olivia Dean is set to embark on her tour at the end of April, which may further elevate her profile and potentially drive more interest in her music among families. The partnership with Yoto is expected to continue evolving, with more artists likely to join the platform in the future.

Variety Magazine

• “For all of us at Yoto, there’s nothing more exciting than giving families access to the world’s best audio,” — Dom Hodge, Head of Yoto Studios.

Variety Magazine