1 of 1
Story summary
- The College Sports Commission (CSC) is overwhelmed by a surge of name, image, and likeness (NIL) deals, delaying reviews.
- In January and February, NIL deals accounted for 63% of all agreements, illustrating demand outpacing capacity.
- CEO Bryan Seeley says the system was not designed for such volume, and deal complexity is the main issue.
- Since June, over 21,000 NIL deals worth $166.5 million have been submitted for review, reflecting scale.
