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Full Breakdown

Countdown to the 98th Academy Awards: What to Expect

3/11/2026, 8:00:00 AM

Overview of the Event

The 98th Academy Awards, hosted by Conan O’Brien, is set to take place on March 15, 2026, at the Dolby Theatre in Los Angeles. This year’s ceremony promises a blend of surprises, stunning fashion, and a competitive Best Picture race featuring ten nominees, including "Sinners" and "One Battle After Another." The event will be broadcast live on ABC and available for streaming on Hulu.

Key Figures & Groups

Lynette Howell Taylor, the newly appointed president of the Academy of Motion Picture Arts and Sciences, has emphasized the uniqueness of each Oscars ceremony. Alongside Bill Kramer, the Academy's CEO, they are focused on creating an engaging experience for both attendees and viewers at home. Taylor noted the emotional impact of this year's films, highlighting their diversity in storytelling.

Production and Planning

The Academy has been proactive in its planning, starting preparations earlier than in previous years. This approach allows for thorough discussions and creative pivots, ensuring a polished production. Taylor described this year's design as "intimate and warm," a departure from past aesthetics. The production team aims to keep the broadcast under three and a half hours, despite the inclusion of a new award category for casting.

In Memoriam Segment

The ceremony will pay tribute to several notable figures in the film industry who have passed away, including Robert Redford and Diane Keaton. Kramer indicated that the "In Memoriam" segment will be particularly poignant this year, with plans for a robust and moving presentation. A longer version of this segment will be available online for those not featured in the televised broadcast.

Audience Engagement and Ratings

The Oscars have seen a gradual increase in viewership since the pandemic-induced low in 2021. The 2025 ceremony attracted 19.7 million viewers, with a notable rise in the 18 to 49 age demographic, attributed to the availability of streaming options. The Academy is also collaborating with internet personalities like Amelia Dimoldenberg to reach younger audiences, reflecting a shift in engagement strategies.

Future Directions

Looking ahead, the Academy is already planning for the 100th Oscars in 2028 and intends to transition the ceremony to YouTube in 2029. This move aims to expand the Oscars' global reach and enhance audience engagement through a year-round digital hub for cinema.

Official Statements & Responses

The Academy expressed confidence in its leadership team, stating, “We are thrilled to bring back Conan, Raj, and Katy for the 98th Oscars,” highlighting their commitment to delivering a memorable event.

Criticism & Opposition

While the Academy's efforts to modernize and engage younger viewers have been praised, some critics argue that the focus on ratings and audience engagement may detract from the ceremony's traditional reverence for cinematic achievements.

Verbatim Quotes

  • “Every year is different,” said Lynette Howell Taylor, emphasizing the unique nature of each Oscars ceremony.
  • “We’re looking at that puzzle constantly and this year is going to be spectacular.” stated Bill Kramer regarding the production planning.
  • “Obviously we’re paying special attention to the in memoriam this year. It’s going to be robust and beautiful and very, very moving,” Kramer added about the tribute segment.

The 98th Academy Awards promises to be a dynamic celebration of film, blending tradition with modern engagement strategies to captivate a diverse audience.