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Apple Unveils Powerful New Lineup: MacBook Neo, iPhone 17e, iPad Air

3/12/2026

29 2 Full Breakdown

Summary

Story summary

Apple has launched lineup, including MacBook Neo, iPhone 17e, iPad Air with M4, MacBook Air with M5, and MacBook Pro with M5 Pro and M5 Max.
The MacBook Neo costs $599 and features a fanless design with a 13-inch Liquid Retina display.
The iPhone 17e starts at $599 with double the storage and a 48MP camera.
The iPad Air uses M4, while MacBook Air and Pro models use the M5.

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Story summary

Apple has launched lineup, including MacBook Neo, iPhone 17e, iPad Air with M4, MacBook Air with M5, and MacBook Pro with M5 Pro and M5 Max.
The MacBook Neo costs $599 and features a fanless design with a 13-inch Liquid Retina display.
The iPhone 17e starts at $599 with double the storage and a 48MP camera.
The iPad Air uses M4, while MacBook Air and Pro models use the M5.