Story perspectives
Estée Lauder Sues Jo Malone Over Fragrance Trademark Dispute
3/12/2026
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Story summary
- Estée Lauder Companies is suing Jo Malone for trademark infringement over using Jo Malone's name in a Zara fragrance collaboration.
- Jo Malone sold her brand to Estée Lauder in 1999, agreeing not to use her name commercially.
- The non-compete expired in 2011, after which Jo Loves was launched.
- Inditex declined to comment, and Jo Loves did not respond to inquiries.
