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Crisp Chronicles: Whittle's 'Crunch' Sparks Flavor Revival

3/13/2026

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Story summary
  • Natalie Whittle's book 'Crunch' traces the history of crisps and blends science with personal anecdotes.
  • Whittle reflects on childhood experiences with crisps and how their mother's strict artificial-ingredients views limited flavors.
  • A Portsmouth trip included tasting roast chicken-flavored crisps, a moment that opened their eyes to new flavors.
  • Whittle recommends the book for its engaging content, which has sparked renewed enthusiasm for crisps and increased consumption.