Story perspectives

Target Boycott Ends Amid Ongoing DEI Disputes

3/13/2026

Summary

Story summary

Activists in Minnesota continue to boycott Target over its rollback of diversity, equity, and inclusion policies.
Rev. Jamal Bryant announced that the boycott is ending and said progress has been made.
Nekima Levy Armstrong, a local leader, argues that Target has not reinstated any DEI commitments and that the boycott will persist until policies are addressed.

History

Historical Context

The Black Lives Matter movement surged in 2020 after George Floyd's murder, leading corporations like Target to commit $100 million to racial equity initiatives. This response aimed to address public demands for accountability. However, ongoing boycotts in Minnesota highlight persistent tensions over these commitments, as activists like Nekima Levy Armstrong call for substantial policy changes, reflecting the broader struggle for corporate responsibility in social justice.

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Story summary

Activists in Minnesota continue to boycott Target over its rollback of diversity, equity, and inclusion policies.
Rev. Jamal Bryant announced that the boycott is ending and said progress has been made.
Nekima Levy Armstrong, a local leader, argues that Target has not reinstated any DEI commitments and that the boycott will persist until policies are addressed.

1 / 2