Back to today’s briefing

Story perspectives

BuzzFeed's AI Gamble: Stock Soars, Then Plummets

3/14/2026

50 10 Full Breakdown

Summary

Story summary

In January 2023, Jonah Peretti, BuzzFeed CEO, announced the shift to AI to enhance quizzes with personalized responses.
In 2023, BuzzFeed's stock rose from $3 to over $15.
The stock fell to $0.70 after AI content disappointed.
In 2025, BuzzFeed reported a net loss of $57.3 million and questioned its viability, with CFO Matt Omer noting debt reduction and liquidity issues, and Peretti remaining committed to AI applications this year.

1 of 1

Story summary

In January 2023, Jonah Peretti, BuzzFeed CEO, announced the shift to AI to enhance quizzes with personalized responses.
In 2023, BuzzFeed's stock rose from $3 to over $15.
The stock fell to $0.70 after AI content disappointed.
In 2025, BuzzFeed reported a net loss of $57.3 million and questioned its viability, with CFO Matt Omer noting debt reduction and liquidity issues, and Peretti remaining committed to AI applications this year.