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REI's Member Days: Save 20% and More on Gear!

3/15/2026

36 8 Full Breakdown

Summary

Story summary

REI's Member Days runs March 13–23 and offers exclusive discounts to Co-op members.
Members save 20% on one full-price item and one Outlet item with code MEMBER26.
The sale includes markdowns up to 50% on brands like Patagonia and Brooks.
Highlights include Altra Lone Peak shoes for $116 and the Patagonia Torrentshell rain jacket for $151.
The sale offers deals on tents, sleeping bags, and outdoor gear for spring upgrades.

History

Historical Context

Founded in 1976, Recreational Equipment, Inc. (REI) promotes outdoor recreation and environmental stewardship. By 2023, it offered exclusive discounts to its 20 million members, reflecting a trend in consumer loyalty programs. This initiative aligns with REI's founding principles, fostering a community focused on environmental awareness and outdoor engagement, while adapting to changing market dynamics and consumer preferences.

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Story summary

REI's Member Days runs March 13–23 and offers exclusive discounts to Co-op members.
Members save 20% on one full-price item and one Outlet item with code MEMBER26.
The sale includes markdowns up to 50% on brands like Patagonia and Brooks.
Highlights include Altra Lone Peak shoes for $116 and the Patagonia Torrentshell rain jacket for $151.
The sale offers deals on tents, sleeping bags, and outdoor gear for spring upgrades.

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