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Community Support for Siena Men's Basketball NCAA Journey

3/15/2026, 3:19:19 PM

Local Businesses Rally Behind Siena Basketball

As Siena College's men's basketball team gears up for the NCAA tournament, local grocery chain Market 32 and Price Chopper are stepping up to support the community's enthusiasm. The stores are catering the Selection Sunday watch party and offering special promotions to celebrate the team's achievements. Blaine Bringhurst, president of Market 32 and Price Chopper, expressed the significance of this initiative, stating, “The Capital Region has always had a special connection with Siena basketball, and it’s exciting to see the entire community rally around their tremendous season.”

Special Promotions and Community Engagement

In addition to catering the watch party, which is expected to attract around 300 supporters at the Marcelle Athletic Complex (MAC), Market 32 and Price Chopper are providing limited-edition team-inspired desserts and gameday deals at 27 of their locations. Customers can purchase two corner-to-corner cheese or single-topping pizzas and two pounds of wings for $34.99 by scanning a QR code on in-store signage or ordering online. Furthermore, from March 19, 2026, to April 6, 2026, customers ordering through DoorDash can receive 40% off a single order of $60 or more using the promo code MARCH40.

Why It Matters

The collaboration between local businesses and Siena College reflects the strong community spirit in the Capital Region. This initiative not only supports the basketball team but also fosters local engagement and pride. The promotional efforts are designed to enhance the game-day experience for fans and encourage community members to show their support for the Saints.

Official Statements & Responses

Market 32 and Price Chopper's involvement illustrates a broader trend of local businesses supporting educational institutions and their athletic programs. The community's response to Siena basketball has been overwhelmingly positive, with many expressing excitement about the team's journey in the NCAA tournament.

Verbatim Quotes

  • “The Capital Region has always had a special connection with Siena basketball, and it’s exciting to see the entire community rally around their tremendous season,” — Blaine Bringhurst, President of Market 32 and Price Chopper

This community-driven initiative highlights the importance of local support in collegiate athletics, showcasing how businesses can play a pivotal role in enhancing the experience for fans and fostering a sense of unity.