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Keisuke Honda's World Cup Stance Sparks U.S. Ad Fallout

3/15/2026

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Story summary
  • Keisuke Honda announced that a U.S. company ended an advertising deal after he supported Iran's participation in the 2026 FIFA World Cup.
  • Honda stated on social media that football should be accessible to all qualified teams, regardless of geopolitical tensions.
  • His comments came after Iran qualified for the tournament amid ongoing U.S.-Iran conflicts.
  • U.S. President Donald Trump suggested Iran's participation could pose safety concerns, which the Iranian national team countered by stating FIFA governs the World Cup.