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Vinyl Sales Hit $1 Billion, Fueled by Swift's Success

3/17/2026

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Story summary
  • In 2025, U.S. vinyl sales exceeded $1 billion for the first time since 1983.
  • Taylor Swift's marketing strategies fueled demand for vinyl.
  • Her album The Life of a Showgirl sold 1.6 million vinyl copies, far ahead of others.
  • Vinyl remained under 10% of total music sales.
  • Recording Industry Association of America (RIAA) reported $11.5 billion in music industry revenue and 106.5 million accounts.