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YouTube Partners with FIFA for 2026 World Cup Streaming

3/17/2026

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Story summary
  • YouTube and Fédération Internationale de Football Association (FIFA) will allow rights-holding broadcasters to stream the first 10 minutes of matches at the 2026 FIFA World Cup.
  • Some matches will stream in full on YouTube to boost global engagement.
  • FIFA will share its World Cup archive on YouTube.
  • The partnership gives YouTube creators access during the 2026 World Cup in the United States, Canada, and Mexico to attract a younger audience.