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Story summary
- In 2026, super apps are expected to transform the smartphone landscape by unifying services.
- Experts, including Deloitte, say these apps reduce user inconvenience by consolidating functionalities.
- While popular in China, super apps have struggled to gain traction in the U.S.
- Investors foresee convergence of financial and gaming services, while transitions may reduce ad revenue.
- The shift would require firms to rethink user control and data sharing.
