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Story summary
- Short-form video monetization is shifting toward watch time and AI-generated storytelling.
- At the FilMart forum, engagement rises in Asia while revenue remains concentrated in Western markets.
- Cloe Tai of Google urges platforms to rethink value extraction beyond traditional metrics.
- Cao Rui notes Southeast Asia's potential for localized content, and AI-generated dramas could generate RMB 50 billion ($7 billion) this year.
