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Easter Egg Prices Surge Amid Rising Chocolate Costs
3/21/2026
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Story summary
- Which? (consumer group) reports UK Easter egg prices rising, with price per gram up to 44% from shrinkflation.
- Asda's Galaxy Easter egg rose from £4.98 for 252g in 2025 to £5.97 for 210g in 2026.
- Overall food inflation fell to 3.6%, but chocolate prices rose 9.7% due to cocoa yields failing.
- Mars Wrigley says it aims to absorb costs but will need to adjust prices.