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British Firm Launches Plushie Emy to Set Altitude Record

3/21/2026

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Summary

Story summary

Raspberry, a British tech company, launched a stuffed animal named Emy from the Earth's stratosphere on March 4 to set a world record for the highest plushie altitude, traveling 116,419 feet and landing in a Windsor, Connecticut tree.
The company has submitted the record claim to the World Record Certification Agency.
Sachin Raoul, Raspberry's CEO, created Emy to encourage outdoor activity among youth amid concerns about excessive screen time.

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Story summary

Raspberry, a British tech company, launched a stuffed animal named Emy from the Earth's stratosphere on March 4 to set a world record for the highest plushie altitude, traveling 116,419 feet and landing in a Windsor, Connecticut tree.
The company has submitted the record claim to the World Record Certification Agency.
Sachin Raoul, Raspberry's CEO, created Emy to encourage outdoor activity among youth amid concerns about excessive screen time.