Story perspectives

Frank Thomas Sues White Sox, Nike Over Unauthorized Jerseys

3/24/2026

Summary

Story summary

Frank Thomas files suit on March 19 in Cook County against the Chicago White Sox, Nike, and Fanatics over "City Connect 2.0" jerseys bearing his name and retired No. 35 without consent.
The suit alleges violations of the Illinois Right of Publicity Act and seeks at least $50,000.
Thomas contends the defendants unjustly profited from his identity.
The National Baseball Hall of Fame is not a defendant but is involved in discovery.

History

Historical Context

In 1998, Illinois passed the Right of Publicity Act, allowing individuals to control the commercial use of their identity. Frank Thomas's lawsuit against the Chicago White Sox and others, claiming violations of this law, underscores the ongoing conflict between athletes' rights and commercial interests. This case could set a significant precedent for personal branding protections in sports, influencing future endorsement deals and merchandise agreements.

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Story summary

Frank Thomas files suit on March 19 in Cook County against the Chicago White Sox, Nike, and Fanatics over "City Connect 2.0" jerseys bearing his name and retired No. 35 without consent.
The suit alleges violations of the Illinois Right of Publicity Act and seeks at least $50,000.
Thomas contends the defendants unjustly profited from his identity.
The National Baseball Hall of Fame is not a defendant but is involved in discovery.

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