Story perspectives

Miami Beach Rebrands as Safe Wellness Destination Amid Violence

3/26/2026

Summary

Story summary

Miami Beach is rebranding as a wellness-focused destination, shedding its chaotic spring break image.
Mayor Steven Meiner said violence, including shootings and stampedes, occurred before his tenure.
The city has implemented safety measures, including DUI checks and increased police presence.
Meiner reported improved tourism, with packed hotels and busy restaurants, as visitors seek safety.
The transformation is supported by the Miami Beach Police Department and Florida Governor Ron DeSantis.

1 of 1

Story summary

Miami Beach is rebranding as a wellness-focused destination, shedding its chaotic spring break image.
Mayor Steven Meiner said violence, including shootings and stampedes, occurred before his tenure.
The city has implemented safety measures, including DUI checks and increased police presence.
Meiner reported improved tourism, with packed hotels and busy restaurants, as visitors seek safety.
The transformation is supported by the Miami Beach Police Department and Florida Governor Ron DeSantis.