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George Gervin Challenges Caleb Williams' 'Iceman' Trademark Claim

3/26/2026

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Summary

Story summary

NBA Hall of Famer George Gervin is contesting Caleb Williams' attempt to trademark the nickname 'Iceman'.
Gervin has used the moniker since 1979.
Gervin filed his own trademark applications shortly after Williams.
The U.S. Patent and Trademark Office will decide, a process that could take months.
Regardless of the outcome, Williams remains known as 'Iceman' in the NFL.

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Story summary

NBA Hall of Famer George Gervin is contesting Caleb Williams' attempt to trademark the nickname 'Iceman'.
Gervin has used the moniker since 1979.
Gervin filed his own trademark applications shortly after Williams.
The U.S. Patent and Trademark Office will decide, a process that could take months.
Regardless of the outcome, Williams remains known as 'Iceman' in the NFL.