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Looksmaxxing Trend: Self-Improvement or Risky Obsession?

3/30/2026

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Story summary
  • The looksmaxxing trend, popularized by influencer Braden Peters, aims to improve men's physical appearance.
  • Some view it as a way to increase sexual market value.
  • Extreme practices like bone smashing pose risks, including body dysmorphia, and are highlighted in media.
  • Comedians parody the language around looksmaxxing, reflecting its perceived absurdity.
  • Young men express frustration about misrepresentation as incels and insist they seek self-improvement rather than aesthetic domination.