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Global Streaming Revenue Hits $157.1 Billion in 2025

3/31/2026

39 8 Full Breakdown

Summary

Story summary

Ampere Analysis reports global streaming subscription revenue reached $157.1 billion in 2025, a 14% rise.
The United States accounted for 50% of the total, while Netflix, Inc. posted a 14% revenue increase due to price hikes.
Ad-supported tiers accounted for 28% of revenue in 2025, up from under 5% in 2020.
Ampere Analysis expects global revenue to reach $202 billion by 2030, driven by price increases and ad-supported models in mature markets.

History

Historical Context

The streaming industry has evolved significantly since the launch of Apple TV+ on November 1, 2019. By 2025, global streaming subscription revenue reached $157.1 billion, with the U.S. contributing 50%. The rise of ad-supported tiers from under 5% in 2020 to 28% in 2025 reflects changing consumer preferences, indicating a transformative shift in how audiences engage with content.

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Story summary

Ampere Analysis reports global streaming subscription revenue reached $157.1 billion in 2025, a 14% rise.
The United States accounted for 50% of the total, while Netflix, Inc. posted a 14% revenue increase due to price hikes.
Ad-supported tiers accounted for 28% of revenue in 2025, up from under 5% in 2020.
Ampere Analysis expects global revenue to reach $202 billion by 2030, driven by price increases and ad-supported models in mature markets.

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