Story perspectives
Hershey Reverts to Classic Recipes Amid Quality Concerns
4/1/2026
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Story summary
- Hershey Co. will revert to classic milk and dark recipes for some Reese’s and Hershey’s products by 2027, affecting under 3% of Reese’s products and a portion of Hershey’s offerings.
- CEO Kirk Tanner says the decision was made before the backlash.
- Brad Reese, grandson of the candy’s creator, remains skeptical, accusing the company of lowering ingredient quality.
- Hershey will reformulate Kit Kat and remove artificial colors by 2027.
