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Jordan's Furniture Offers $50M Refunds if UConn Teams Win

4/3/2026

Summary

Story summary

Jordan's Furniture offers refunds if both University of Connecticut (UConn) basketball teams reach the championship games, totaling about $50 million for 20,000 customers.
The promotion applies to purchases between January 20 and February 16, while UConn teams compete in the Final Four.
It is inspired by a successful campaign in 2007.
Jordan's Furniture, founded in 1928 and owned by Berkshire Hathaway, operates eight New England stores with entertainment attractions.

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Story summary

Jordan's Furniture offers refunds if both University of Connecticut (UConn) basketball teams reach the championship games, totaling about $50 million for 20,000 customers.
The promotion applies to purchases between January 20 and February 16, while UConn teams compete in the Final Four.
It is inspired by a successful campaign in 2007.
Jordan's Furniture, founded in 1928 and owned by Berkshire Hathaway, operates eight New England stores with entertainment attractions.