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Pepsi Withdraws from Wireless Festival Amid Kanye Controversy

4/5/2026

Summary

Story summary

Pepsi has withdrawn sponsorship of the Wireless Festival in London due to backlash over Kanye West's headlining.
U.K. Prime Minister Keir Starmer and Mayor Sadiq Khan condemned West for antisemitism, including the song "Heil Hitler."
The festival faces pressure from Jewish leaders and comedian Matt Lucas who criticized West and Pepsi's involvement.
Kanye West apologized, attributing remarks to bipolar disorder, but skepticism remains about his sincerity.

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Story summary

Pepsi has withdrawn sponsorship of the Wireless Festival in London due to backlash over Kanye West's headlining.
U.K. Prime Minister Keir Starmer and Mayor Sadiq Khan condemned West for antisemitism, including the song "Heil Hitler."
The festival faces pressure from Jewish leaders and comedian Matt Lucas who criticized West and Pepsi's involvement.
Kanye West apologized, attributing remarks to bipolar disorder, but skepticism remains about his sincerity.