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SNL UK Viewership Plummets 42% Despite YouTube Success

4/6/2026

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Story summary
  • SNL UK has lost nearly 100,000 viewers since its premiere.
  • The third episode, hosted by Riz Ahmed, drew 130,100 viewers, a 42% decline from Tina Fey's 226,000-viewer debut.
  • Despite the drop, SNL UK remains the top-performing content on Sky 1.
  • One sketch featuring U.K. Prime Minister Keir Starmer drew over 2 million views on YouTube.
  • Jack Whitehall will host the fourth episode with Jorja Smith as the musical guest.