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McDonald's CEO Blames Mom for Viral Big Arch Video

4/7/2026

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Story summary
  • Chris Kempczinski, McDonald's chief executive officer, addressed backlash from a viral February video testing the Big Arch burger.
  • In a Wall Street Journal interview, he blamed his mother for the awkward presentation, noting he should have ignored her advice about not speaking with his mouth full.
  • The video has over 16 million views and drew criticism for its robotic demeanor.
  • McDonald's stock has risen about 3% in the past year.