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Nike Secures UEFA Match Ball Deal for $45 Million Annually

4/10/2026

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Summary

Story summary

Nike will be UEFA's official match ball provider from 2027 through 2031 after securing exclusive talks.
Nike's bid is around $45 million per year, surpassing the current fee and beating Adidas and Puma.
Adidas has supplied the star-designed Champions League ball since 2001, and Nike previously held the contract from 1997 to 2001.
Nike will also provide match balls for the Europa League and Conference League.

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Story summary

Nike will be UEFA's official match ball provider from 2027 through 2031 after securing exclusive talks.
Nike's bid is around $45 million per year, surpassing the current fee and beating Adidas and Puma.
Adidas has supplied the star-designed Champions League ball since 2001, and Nike previously held the contract from 1997 to 2001.
Nike will also provide match balls for the Europa League and Conference League.