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Devil Wears Prada Sequel Sparks Popcorn Bucket Craze

4/11/2026

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Story summary
  • The trailer for the sequel to The Devil Wears Prada features the cast in New York City with handbags.
  • A popcorn bucket shaped like a tote bag, dubbed the Butter Birkin, is gaining popularity.
  • UK cinema chains will sell the plastic bag filled with popcorn for £20.
  • Other merchandise includes keyrings and sunglasses inspired by the film's characters.
  • The special offer pairing the bag with a ticket sold out quickly.