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Amazon Unveils Prime Video Ultra: New Ad-Free Plan for $4.99

4/11/2026

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Summary

Story summary

Amazon launches Prime Video Ultra, an ad-free plan priced at $4.99 per month, effective April 10, 2026.
The Ad Free option, previously $2.99 per month, is being replaced.
Prime Video Ultra includes 4K/UHD streaming, five simultaneous streams, offline downloads for 100 titles, and an annual subscription at $45.99 with a 23% discount.
The change coincides with the final season of The Boys, which began airing on April 8, 2026.

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Story summary

Amazon launches Prime Video Ultra, an ad-free plan priced at $4.99 per month, effective April 10, 2026.
The Ad Free option, previously $2.99 per month, is being replaced.
Prime Video Ultra includes 4K/UHD streaming, five simultaneous streams, offline downloads for 100 titles, and an annual subscription at $45.99 with a 23% discount.
The change coincides with the final season of The Boys, which began airing on April 8, 2026.