Story perspectives
Domino's Launches Premium Italiano's Pizza Line for 2026
4/13/2026
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Story summary
- Domino's plans to launch a thinner-crust, Italian-inspired range called Italiano's to attract a premium customer base.
- The Italiano's collection will include five pizzas with sophisticated toppings for elevated at-home dining.
- Chief executive Nicola Frampton says the company is evolving its offerings to attract new customers.
- Domino's reports a positive start to 2026 and expects a sales boost from Chick ’N’ Dip while planning more locations.
