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Apple’s iPhone 18 Pro to Feature New Deep Red Color Option

4/13/2026, 11:13:53 AM

Anticipated Design Changes and Color Options

Apple is reportedly planning to introduce a deep red color option for its upcoming iPhone 18 Pro and iPhone 18 Pro Max models. This information comes from various leaks, including insights from industry insiders connected to the supply chain. The deep red shade is expected to align with Apple’s recent trend of offering bold colorways as prominent features rather than mere alternatives. The iPhone 18 series is also set to include the iPhone Ultra, Apple’s first foldable device, alongside the Pro models.

Technical Specifications and Features

In addition to the new color, the iPhone 18 Pro is rumored to feature a higher screen-to-body ratio, with a reduction in the front cutout area from 20.76mm to 13.49mm, marking a 35 percent decrease. This change aims to enhance the immersive display experience, although it may be more noticeable on technical specifications than in everyday use. The device is expected to be powered by Apple’s A20 Pro chip, which will be among the first processors manufactured using TSMC’s 2nm process.

Influence on Competitors

The introduction of the deep red color option is likely to influence other smartphone manufacturers, particularly in the Android sector. Following the popularity of the iPhone 17 Pro’s “Starry Orange” finish, which inspired similar shades among brands like Honor, the new red hue may prompt a wave of copycat designs across various Android devices.

Official Statements & Responses

While Apple has not officially confirmed the details regarding the iPhone 18 Pro’s color options or specifications, the consistent leaks from credible sources suggest a strong likelihood of these features being included in the final product. The company has been recognized for its innovative color choices in recent years, with previous models showcasing vibrant options such as Ultramarine, purple, and Cosmic Orange.

Criticism & Opposition

Despite the excitement surrounding the new color, some consumers have expressed disappointment over the absence of a black color option for the Pro models. This sentiment reflects a desire for more traditional color choices alongside the bold new offerings.

What's Next

As the launch date for the iPhone 18 series approaches, more details are expected to emerge from unofficial channels. Apple enthusiasts and industry watchers will be keenly observing any further leaks regarding the specifications and features of the upcoming devices.

Verbatim Quotes

  • “If a new leak is anything to go by, Apple may be planning a repeat performance next year with the iPhone 18 Pro lineup.” — Digital Chat Station, Leaker
  • “If the deep red for thePro looks anything like the shade shown off in that image, it will be one of the prettiest phones to come out this year.” — Industry Insider