Story perspectives

Iran's Pro-Propaganda Videos Use Lego to Engage Audiences

4/13/2026

Summary

Story summary

Pro-Iran propaganda videos featuring Lego figures gained traction online and were produced by Explosive Media, the production group behind the clips, with official Iranian channels frequently sharing them.
The creator, Mr. Explosive, admitted the Iranian regime commissions the videos, which he describes as "honorable."
Experts say the videos reflect a shift in propaganda techniques, engaging audiences through pop culture and reinforcing Iran's binary worldview against Western powers.

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Story summary

Pro-Iran propaganda videos featuring Lego figures gained traction online and were produced by Explosive Media, the production group behind the clips, with official Iranian channels frequently sharing them.
The creator, Mr. Explosive, admitted the Iranian regime commissions the videos, which he describes as "honorable."
Experts say the videos reflect a shift in propaganda techniques, engaging audiences through pop culture and reinforcing Iran's binary worldview against Western powers.